
HIRING
Social Media Specialist
Job responsibilities:
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Monitor the company’s social media accounts and offer constructive interaction with users
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Generate, edit, publish and share engaging content based on social media content calendar (e.g. original text, photos, videos, and news)
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Create a regular monthly social media calendar
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Monitor SEO and web traffic metrics
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Develop monthly reports on emerging social media trends, community management, and ad performance that will be submitted to the management and executive teams
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Collaborate with other teams, like marketing, sourcing and special teams to ensure brand consistency
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Communicate with followers, respond to queries in a timely manner and monitor customer reviews
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Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures, and blog layout)
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Suggest and implement new features to develop brand/company awareness, like promotions and competitions
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Perform research on current benchmark trends and audience preferences
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Work closely with PR/Branding/Marketing teams on the design and implementation of social media strategy to align with business goals
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Stay up-to-date with current technologies and trends in social media, design tools and applications
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Performs other tasks or duties as may be assigned by the company